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About Us

Our History

İş Asset Management was established by İşbank in the year 2000 with the aim of providing "Corporate Asset Management" services through an independent company. Since its establishment, İş Asset has maintained its pioneering position in the industry, reflecting the deep-rooted institutional values and ethical principles of İşbank, which introduced Türkiye's first investment fund in 1987. These values and principles shape the corporate culture of İş Asset, which is primarily engaged in portfolio management and investment advisory services.

2000

İş Asset Management was established by İşbank in the year 2000 with the aim of providing "Corporate Asset Management" services through an independent company.

2001

  • İş Asset obtained portfolio management and investment advisory authorization.
  • By taking over the management of İşbank mutual funds along with its corporate qualified funds under management, İş Asset achieved a leading position in its sector.

2003

  • The İş Asset Pension Funds Management Department was established.
  • By the end of the year 2003, İş Asset began managing pension funds in collaboration with Anadolu Hayat Emeklilik Company, following the enactment of individual pension regulations.

2007

İş Asset became the first asset management company to join the European Investment Fund and Asset Management Association.

2008

The first ESG mutual fund, İş Asset TEMA Variable Fund, was established.

2012

  • The establishment of investment funds was transferred to asset management companies.
  • Laws that will accelerate the Private Pension System (BES) came into effect.

2015

  • İş Asset became the first asset management company in the sector to obtain asset management and investment advisory licenses by undergoing a transformation under the new regulations.
  • With the onset of the Turkey Electronic Fund Distribution Platform (TEFAS), İş Asset's mutual funds started to be traded at all banks’ and brokerage firms’ platforms.

2017

  • İş Asset established Türkiye's largest Real Estate Mutual Fund and a Venture Capital Mutual Fund focused on renewable energy.
  • İş Asset introduced the "İş’te Fon" mobile application, providing comprehensive information about mutual funds.
  • The growth of pension funds accelerated through the Automatic Enrollment System.

2018

  • İş Asset’s Robofon Family, enabling investors to easily invest in asset allocations tailored to their preferences, has been launched in three different risk categories.
  • İş Asset established the Electric Vehicles Mixed Fund, which invests in leading companies involved in electric vehicles, batteries, minerals used in battery production, and smart vehicle technologies.
  • İş Asset delivered the largest energy investment made by a Venture Capital Mutual Fund in Türkiye through the İş Asset Management Infrastructure Venture Capital Mutual Fund.

2019

In collaboration between İş Asset Management and Anadolu Hayat Emeklilik, Türkiye's first individual pension fund robot, FonMatik ROBO, was established to optimize and monitor individual pension savings in the most suitable funds for each person.

2021

  • İş Asset established the İş Asset Management Women Equity (TL) Fund (Share Intensive Fund), which invests in companies supporting gender equality in the workplace.
  • İş Asset became the asset management company with the widest range of thematic funds in Türkiye, many of which are industry firsts.
  • İş Asset introduced the Risk Profile Survey, enabling investors to make fund choices in line with their risk and return expectations.

2022

İş Asset Management made an industry-first move by introducing Call Center Service

2023

In collaboration with the Turkish Education Foundation (TEV), İş Asset established the İş Asset TEV Education Hedge Fund, offering continuous support for education, a pioneering initiative.

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441 Billion ₺

Assets Under Management

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11 %

Market Share

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191

Number of Funds

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976 Million ₺

Total Equity

Scope of Our Activities

İş Asset, which continuously strengthens its pioneering position in the Turkish asset management industry, offers investors a wide range of investment products that are compatible with both varying risk and return expectations and with the dynamics of the economy and financial markets. By investing efficiently in various capital market instruments such as stocks, bonds, repos, precious metals, commodities, and deposits, İş Asset focuses on expanding the savings of its clients. In addition to creating an extensive investment universe that caters to all investment needs, İş Asset enables investors who lack sufficient time to track markets to have their savings managed according to market dynamics through Robofon and Fund of Funds. With its innovative range of funds focused on unique themes such as gender equality, sustainability, and technology, İş Asset serves as a model in the sector by offering investors the chance to benefit from the long-term structural transformation areas of the world.

İş Asset;

  • Establishes and manages mutual funds with investment strategies suitable for different investor profiles,
  • Manages pension funds,
  • Provides tailored and value-added portfolio management and investment advisory services to local investors.

Success-Focused Professional Team

The cornerstone of İş Asset’s leading position in the industry, driven by its success-oriented and research-driven approach, is its expert team distinguished by expertise, foresight, and risk management capabilities. With its human resources policies and practices centered on employee satisfaction and an egalitarian management philosophy, İş Asset is an employer of choice in its sector, supported by its performance evaluation system and career planning.

Our Mission & Vision

Our Mission

To provide our customers with sustainable returns consistent with their risk preferences with effective asset management. In this vein, we aim to increase customer satisfaction by offering innovative products, which are based on performance and in line with requirements, backed by the strength that we derive from our values.

Our Vision

To be the first choice of investors with a corporate, innovative and reliable identity that applies international standards, and also to be the leading asset management company that directly contributes to Türkiye’s growth.

Our Values That Make Us Who We Are

Since its establishment, İş Asset has consistently maintained its position as one of the leading companies in the industry, among distinguished institutions, thanks to the dedication of its employees and the composition of its customer portfolio. The primary driving force behind this achievement has been the values it has upheld and will continue to uphold, which emphasize the significance of its employees and customers since its inception.

Customer Focus

A service approach that places customer satisfaction at the forefront is embraced.

Reliability

İş Asset team is composed of highly skilled and knowledgeable professionals who prioritize meeting the expectations of investors.

Innovation

A product management and service approach inspired by the transformational areas of the world that align with customer expectations and track technological developments is embraced.

Transparency and Accountability

A comprehensive management principle that is timely, accurate, easily accessible, and understandable is adopted.

Sustainable and Responsible Investing

Our products and services are implemented in a sustainable, stable, and best-managed manner based on social, environmental, and societal forms.

Expertise

We provide services with our professional and specialized team.

Capital Structure

  • All of our partners are entities within the İşbank Group and are leading institutions in their respective sectors.
  • Established in 1996 by İşbank, Iş Investment is positioned as a brokerage firm with a broad corporate and individual customer base, serving Türkiye's capital markets. In addition to traditional brokerage services for domestic and foreign individual and corporate investors, it provides services in Corporate Finance, Investment Advisory, Asset Management, Market Making, and Liquidity Provision.
  • Anadolu Hayat Emeklilik A.Ş. is one of the largest individual pension and life insurance companies in Türkiye. By the end of 2003, it transitioned from Anadolu Hayat Sigorta to an individual pension company.

Others:

  • Yatırım Finansman A.Ş.
  • Trakya Yatırım Holding A.Ş.

Awards

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6th Turkey Capital Markets Association (TCMA) Golden Bull Awards Special Award Category - Is Asset Management Women Equity (TL) Fund 'Social Value Project' Award

2021
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Global Brands Magazine - Most Innovative Asset Management Company

2023
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Global Banking and Finance Review - Asset Management Company of the Year

2022
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Stevie International Business Awards (Bronze Stevie) – İş’te Fon Mobile App

2022
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9th Sustainable Business Awards - Women's Empowerment Category (SMEs)

2022
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6th Turkey Capital Markets Association (TCMA) Golden Bull Awards - Investment Funds Asset Size Leader Award

2021
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Global Banking & Finance Awards Asset Management Company of the Year in Turkey' Award

2021

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